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The 2019 Global Field Hockey Survey by Maverick Hockey is the largest publicly available study of field hockey trends across the globe. 

In it’s first year the survey received widespread support from hockey players internationally with well over 1,000 participants taking part.

A prize of $550 of Maverick Hockey gear was offered as incentive to take part in the research. To see if you were the lucky winner simply scroll to the bottom of this page.

Key findings from the research include:

  1. 85% of hockey players agree the quality field hockey is improving internationally. 75% of players also agreed field hockey is a more enjoyable sport to both play and watch than it was 5 years ago;
  2. 89% of hockey players have watched an international level hockey match in the last 12 months, either on TV through a paid subscription (29%), free to air TV (36%) or through a streaming service (24%);
  3. Attendance at international hockey matches was also relatively high with 40% of hockey players watching an international match live in the past 12 months.
  4. There are a few highly popular brands, particularly those which produce shoes in addition to sticks and equipment

 

UPDATE: We have sifted even further into the data and put together the 2019 Field Hockey Report, which is a comprehensive e-book that you can download for free. If you would like a copy of the report please fill out the form below and we'll email it to you right away:

Traditional field hockey vs the rest

Recent years have seen the emergence of a number of variants to the traditional 11 v 11 field hockey game. Recent years have seen the emergence of modified versions and rules in an effort to make the game more exciting, for example 5 v 5, 7 v 7, 9 v 9, and 11 v 11 with modified rules that include things like power plays and conversions following a field goal. Beach hockey has also started to develop a following.

The results found that these emerging variants to the tradition game are still yet to find their feet.

Indoor hockey, which attracts large participation in Europe, is still the most popular alternative to the tradition 11 a side game, with 10% of participants having played indoor hockey in the past 12 months.

 

Field hockey variants played over the past 12 months

most popular types and variants of field hockey

Whilst 11 v 11 is by far the most popular way we play hockey, modified versions of the game have the potential to compete with the traditional 11 a side game in the future with whispers being circulated that thought is being given to replacing 11 v 11 at the Olympic Games with a modified version like 5 v 5, 7 v 7 or 9 v 9. 

Indoor hockey on the other hand compliments the traditional game rather than competing with it, with almost every indoor player also having played traditional 11 a side over the past 12 months.

 

Indoor Hockey Participation

Indoor Hockey Player Statistics

Playing surfaces

The surface we play hockey on has developed significantly over the past 20 years. Water based synthetic turf surfaces are now the most popular surfaces and the choice surface for international matches, clearly above sand based, hybrid turfs and grass.

 

Most popular playing surface

the most popular surfaces to play field hockey on

Hockey Sticks and Equipment

Just as the surface we play on has dramatically changed, so too has the sticks we play with.

36.5 inch and 37.5 inch length sticks are the most popular choices among players, with a small number preferring 38.5 inches.

 

Player Stick Length 

preferred and most popular field hockey stick length

 

Infograph from the field hockey survey showing t50 percent of all field hockey players play with a 37.5 inch stick length

Perhaps due to the ongoing innovation and improvements made to hockey sticks, a large percentage of players prefer to upgrade their hockey stick every 12 months, and a strong majority (78%) upgrade their hockey stick at least once every 2 years.

 

Frequency of new stick purchases

Infograph from the field hockey survey showing the percentage of hockey players who urchase a new hockey stick at least once every 12 months

What's your favorite bow?

Whilst the mid-bow remains heavily popular and is the most popular choice of hockey stick bow, low bows and more recently pro bows are staking their claim.

 

Most Popular Hockey Stick Bows

Infograph from the field hockey survey showing the percentage of players using a hockey stick with either a low bow, a mid bow or a pro bow

Despite most players taking a keen interest in the bow on their hockey stick, it is not an important factor for over a quarter of players.

Infograph from the field hockey survey showing the percentage of field hockey players that don't know whether their stick has a mid bow, a low bow, or a pro bow etc.

Player purchasing habits are varied depending on the cost and type of equipment being purchased. Consumable items, such as grips are purchased the most often. Bags (stick/combo bags, backpacks and duffle bags) are purchased the least often with the vast majority of players purchasing a new bag every 12-24 months. 

 

How often players purchase sticks and equipment

Infograph from the field hockey survey showing how often field hockey players change their sticks and other equipment

 

 

Hockey Brands - Top 40

 

Established Brands - the Top 12

The top 12 field hockey brands most popular with players comprises each came in with at least 5% of players having purchased their sticks or equipment from over the past 12 months. Dedicated shoe brands, such as Asics and Salomon featured prominently as did brands which produce both shoes, sticks and equipment with the likes of Adidas, Grays, Gryphon and Kookaburra. Overall, Adidas (35%) and Grays (30%) were the most popular brands with players. 

Infograph from the field hockey survey showing the most best and most popular field hockey stick brands ranked 1 to 12

Emerging/Lifestyle Brands - 13 to 30

Infograph from the field hockey survey showing the most best and most popular field hockey stick brands ranked 13 to 30

International Hockey - Player Viewing Trends and Attitudes

Unlike sports such as Basketball, Ice Hockey and others which attract strong TV and online viewership for their domestic leagues in comparison to international fixtures, Field Hockey relies heavily on the international game, in particular its participation as a sport at the Summer Olympic Games.

In a promising sign for the international game, in 2019 (being a non-Olympic year), just over 40% of players attended an international hockey match live. 

 

International Hockey - Live Match Attendance/Viewership

Infograph from the field hockey survey showing the percentage of field hockey players who have watched an international hockey match live in the past 12 months

International Hockey - TV/Online Viewership

Players love to watch international games, with more than 90% tuning in a least once in the past 12 months to cheer on their home country. The ways in which we view hockey matches are also expanding, with over 30% watching a match online in the past year.

Infograph from the field hockey survey showing the percentage of field hockey players that have watched an international hockey game at home or online in the past 12 months

International Hockey Match - Home Viewership Methods

Infograph from the field hockey survey showing the viewing preferences of field hockey players and how they consume elite level hockey matches

 

Player Attitudes Towards International Field Hockey

Infograph from the field hockey survey showing percentage of players that believe the quality of international field hockey is improving

Player Attitudes Towards Field Hockey Generally

From examining the above statistics, and those listed further below, a clear case can be made that players are enjoying playing the game themselves, as well being happy with watching and enjoying the quality of the international game.

It's not all green grass and roses however, with many players reporting their frustration with the costs associated both with playing hockey and in getting access to watch international matches (for the 60% of players who don't have free-to-air access to international games).

Infograph from the field hockey survey showing the percentage of field hockey players that are frustrated with the costs associated with playing field hockey
Infograph from the field hockey survey showing 75 percent of field hockey players believe hockey is a more enjoyable game to watch than it was 12 months ago

 

Infograph from the field hockey survey showing 89% of field hockey players believe the quality of hockey sticks is improving

 

UPDATE: We have sifted even further into the data and put together the 2019 Field Hockey Report, which is a comprehensive e-book that you can download for free here: